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About us


Celebrating 45 Years in 2023


Royal Chain was founded in 1978 with the mission of providing the best value in gold chains. Over four decades later, we still take pride as the industry leader in gold jewelry. Our third-generation, family-owned business is committed to the success of our industry. Our range of products includes fine gold, sterling silver, and our internationally recognized brand Phillip Gavriel.

Royal Chain is a member of the Responsible Jewelry Council. RJC members are committed to ethical, social, and environmentally responsible practices in the industry.

Our dedicated team is located in the heart of New York City. Our highly skilled customer service representatives are available to help you with care and reliability. We believe everyone is a part of our family, both our team members and our retail partners. We welcome you to be a part of our family and experience it for yourselves.

Discover more details about our product categories below.